Back to School Means Back to the Drawing Board
Where did you see your business 5 years ago? September is almost here and yet another academic year is ahead for so many. I remember being so scared when I first went to school, but then got excited to learn and make friends. I looked forward to it! What happened to looking forward to the […]
Can You Really Please Everyone with an Olympics Logo?
From Bolton to Paris, with recent controversies with Paris’ 2024 Olympics logo, and the 2020 Covid-19 inspired logo for the Tokyo Olympics, there seems to be no winning with logo designers. Can you really win the appeal of all the public without accidentally copying a dating app logo? Artwork Causes Controversy!? Who knew? The Olympics […]
Top Ten Questions to Ask Your Website Design Agency Before Asking the Price
Now is the time to get a new website. The first thing people think about is the cost. The phrase “what is the damage, then?” is so dated, because it makes people think that improvement isn’t worth the price. Now think of how successful people like that are. Exactly, you’re going to be better. But […]
Luxurious Print Techniques
At times when printing and print marketing seems like it’s a dying or had it’s days, one which could be consigned to the graveyard of technological advances…joining print making right upto vhs tapes and cd’s. However all is not lost, when done right, print doesn’t need to be disposable at a click of the delete […]
Is Print Dead? Print is still relevant and evolving.
In a modern world of digital design, it would be easy to think there is no longer a place for print. Sure, a webpage or e-brochure can put information at the fingertips of many, but what this overlooks is the tangibility you get from having a print document you can hold in your hands. Having […]
The importance of Blogging to build a brand
An important part of any business is creating a strong brand. This is what helps potential customers recognise and relate to your business, growing trust and ultimately loyal custom. A key part of developing this branding is having an informative and regularly updated blog. Having a blog has a number of advantages such as: Promoting […]
Make your website work for you post lockdown
With the outbreak of Covid-19, many of us have been having to work remotely. For many of us, this has felt new and unusual but what you may not have realised is that your company has had a salesman working remotely all along. One that is so dedicated they work 24/7 with no breaks, sick […]
Is our trust in brands now in tatters?
In an ever-competitive market, brand loyalty is an increasingly important aspect of running and marketing a company. This could be influenced by many things, but a key aspect is consumer trust in the brand. After all, why would anybody choose to buy from somebody they don’t trust? Despite this, there is a growing downward trend […]
Is E-commerce really a piece of cake?
The internet is scattered with claims about how easy it is to get set up with E-Commerce. Simply ask your Graphic Designer to come up with a logo you can use to brand up some items, post some photos of them on Instagram and watch the money flow in. Can it really be that straight […]
The importance of rebranding
An important part of any business is its brand and identity. It is what makes companies unique and able to distinguish themselves from each other. So why would you decide to change the brand which has become such an integral part of your work and how will your customers respond to the change? There are […]