How has web design changed over the last 10 years
Web site designers are always striving to improve upon their skills and keep ahead of new and emerging web trends and technologies. This is a difficult task as design changes on a monthly basis and keeping up with all the changes in design and technology requires a lot of dedication. Web design has changed dramatically […]
When to rebrand your company
Branding is not a new term, especially for those who own a business, whether at a big level or a small company. Through branding, a company can evaluate the net value and popularity of its products and services in the market. In every part of a business’s life cycle there is a time when the […]
Why design is an investment, not a cost
Due to the growth of technology and new terms, it is not easy for a business to survive with old tactics. With the passage of time the business should follow and grow with the demand of the market. Until a few years back, it was okay for a business to focus on the print and […]
The importance of Exhibiting and Networking to find new clients
Exhibition Design is getting popular due to its uniqueness and the way it delivers the message of the company. Whether a company is introducing a new product or rebranding the company or even just taking part in an exhibition for the promotion of their business. Selecting an interesting, innovative and meanwhile a simple exhibition design […]
The impact of effective product photography on marketing
Photographs are a key visual element in a company’s promotional content, whether on posters, print ads, banners, flyers, etc. Advertising techniques have varied throughout the ages, but product photography has been around for quite some time. There are many types of products and services that businesses might want to project via good product photography. Photographs […]
What makes a great Website? First impression is the last impression
There are literally countless web sites over the internet right now. How can you ensure that your web site is just not missing in virtual obscurity? Well, there are several important elements that many excellent websites have. First impression is the last impression: Your website’s main page is the front of your whole website. If […]
Getting the right Marketing Mix
A perfect marketing strategy is based on various actions on many channels. Just as the famous quote says “Do not put all of your eggs in one basket”, the meaning behind it is highly related to the creation of the perfect marketing mix for your business. And what does it cover? The most effective marketing […]
How typography impacts your brand
Whenever typography is used effectively, it may evoke different feelings and create a mood to enhance the branding of your business. Letterforms are important in graphic design and could be stylish as well as visually fascinating when applied properly. In the way characters are designed with regard to headlines, web design and logo design, they […]
The Importance of Packaging When Marketing a Product
Packaging is everywhere. It comes on just about everything we eat, wear, and use in our everyday lives. Consumers may see it just as a way to get information about the product they are purchasing, but in reality, marketing plays a huge role in marketing a product. Your product’s packaging creates the first impression on […]
Give your website an update, refresh and market with confidence
Make the leap from Good to Great with Red Chilli Many businesses have a good website, good branding and good designs, but good isn’t great and at red chilli we want to make your business great. Animal trust is an excellent example, they are a brilliant not-for-profit vets based in Bolton and had a really […]